The incumbent McKinley was a strong candidate for re-election in 1900. A successful war with Spain during his first term expelled the empire of Isabella and Ferdinand from the New World, extending U.S. territory and influence and enriching its large corporations. After the inflationary 1890s, the economy was on the rebound, and popular feeling was behind the administration and its mantra, the gold standard. McKinley handily won the election, defeating Bryan a second time. His second term, however, was cut short by an assassin's bullet.

We offer this original button from the 1900 campaign picturing McKinley. Limited availability.